Nexstar is a community-driven entrepreneurial program developed by ACASE and the City of Melbourne. This program will be back in 2022, and expand its outreach to both Melbourne and Nanjing, benefiting students and companies from both countries.
Student and company application have already closed on 10th April. If you are interested in future events, please register your interest.
NexStar 2022 Sprint has taken a deep dive into both Melbourne and Nanjing market. Students and companies have learnt from the industry experts, developed a comprehensive understanding about both markets, and cooperated within teams to develop market entry strategy.
Covering topics including go-to-market strategy, culture intelligence and presentation skills.
Collaborate with your teammates, and reach out to mentors when you have any questions.
Develop tailored go-to-market strategy for the company and pitch in front of judges and company representative.
"NexStar bridges the multicultural marketplaces, welcoming diversity of academic backgrounds and providing precious opportunities of multidisciplinary cooperation. It is a great platform for me to accumulate consulting or marketing experience, to excavate combinations of possibilities, and to fulfill your potentials and creativity."
"This program is packed in one week, but I can learn many things. We are doing market research in Australia and doing survey to understand the customers, and analyzing the competitors which is interesting and quite new to me. I really enjoyed this program!"
"I have learned a lot about local Melbourne investment and commercial market, and it inspired me to research and think about the investment opportunity. There is no doubt that the advanced training about communication skills and pressure management is helpful."
"One-on-one counselling is based on team’s familiarity with the project, finishing research, and then coming up with asking questions. At this time, the inclusiveness of ideas and effective suggestions not only give us confidence, but also promoting thinking by answering questions."
"We appreciate that our start-up idea maybe too challenging for the students to work on in a very short time period. However, both teams had demonstrated strong interests in the idea, and had also committed to deliver the report and presentations in excellent quality. We found the reports and presentations to be very insightful – and have certainly learnt a lot from this programme. We would like to thank the students, and the ACASE team for this great experience!"
"As an early stage start up our involvement with the NexStar program was ideal. The insights and market perspectives shared by the teams participating was very insightful. Having our own hypothesis reviewed and examined by a third party was also a valuable exercise. Adding to this a go to market strategy to the Asian consumer helps from a budgeting and forecasting perspective. As an outcome of our participation, much of the content created has been incorporated into our business in some way."
"This is a great programme; it is not easy to maintain such a high level in the epidemic environment! "